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Bobbi Brown's Favorite Street

Bobbi Brown

Courtesy of Bobbi Brown Cosmetics

Brown's company offices are located on Broadway, and she says there is "no place I would rather be."

Makeup artist and cosmetics maven Bobbi Brown has a simple mantra: “Women want to look and feel like themselves, only prettier and more confident.” First launched in 1991, Bobbi Brown Cosmetics is now a global brand with 17 freestanding stores and a presence in 988 stores in 56 countries. She’s a contributing beauty editor for NBC’s Today Show and has penned six beauty and lifestyle books.

Brown’s offices are in the heart of Manhattan’s SoHo district. “The combination of people-watching, great shopping, delicious food and cultural influx provides a one-of-a-kind energy that makes this neighborhood my all-time favorite,” she says. Here, Brown offers her favorite finds on the stretch of Broadway that runs through SoHo as well as a few discoveries just off this major artery.

Balthazar has been my favorite restaurant in the city for years,” Brown says. “The atmosphere is fun and the food is delicious. I have most of my business lunches here—it’s a great spot with lots of energy. Plus, you’re always bound to run into someone you know.” 80 Spring St.

“At a very young age, my father instilled in me a passion for reading and using your imagination via storytelling,” she says. “As a result, books are very important to me. The Scholastic Store is full of great books and enriching gifts for kids.” 557 Broadway

Prada is right next door to my office, which has proven to be both a blessing and a curse. I constantly find myself there shopping for gifts. My favorite pair of loafers are from Prada, and I’ll never get rid of them. I’ve had them for 10 years.” 575 Broadway

Uniqlo is where I go to get all of my basics and wardrobe staples,” she says. “They have the best T-shirts and cardigans in every color you can imagine, and the prices are incredibly affordable. I absolutely love their blazers, which are really well tailored.” 546 Broadway

“I love Ricky’s NYC. It’s such a fun store with cool, yet random beauty and gift items. It’s my go-to place during Fashion Week to load up on essentials that I may need, like really bright colors or supplies. Any beauty supply you could ever want can be found at Ricky’s.” 590 Broadway

More to Explore
The oldest north-south byway in Manhattan, Broadway offers everything from historic architecture to cutting-edge boutiques.

“I am surrounded by men at home—my husband and three sons—so J. Crew Men’s Shop on Broadway between Grand and Broome Streets is my go-to store for them,” Brown says. “I love all of the newer and vintage styles that are stylish but not too trendy and cut just right.” 484 Broadway

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